As a 30-year veteran of the marketing communications business, Bill is responsible for UBA’s brand development and management, strategic marketing, and creative direction.

Beginning his career as a Creative Director, Bill then transitioned into senior marketing positions with several global real estate and advertising firms, providing strategic marketing consulting and assistance with the development of sales tools and advertising programs for sales representatives and brokers. 

Prior to joining UBA, Bill owned and operated the nations’ first retail-based advertising and marketing firm focused in business-to-business (B2B) communications for the real estate, specialty insurance, and health insurance markets.

He has served on the board of directors for the Indiana Entrepreneurs Alliance, Indy Women Connect, and is a frequent speaker and marketing consultant for the Indianapolis Chapter of the Senior Core of Retired Executives (SCORE). Bill earned a Bachelor’s degree from Ball State University in Visual Communications.

Bill enjoys golf, running marathons, traveling and spending time with his spouse and two children.